Strategic Advisory · People, Culture & Organizational Growth · Businesses & Nonprofits

Strategy that scales
when humanity
is at its core.

Growing businesses and nonprofits deserve the same caliber of people strategy as the Fortune 500. WSP was built to make that possible — bringing enterprise-proven methodology to the organizations that need it most.

Modern Strategy | Human Core | Total Success

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$2B+
Enterprise — National COE HR Leadership
$600M+
Flagship Portfolio — Direct HR Oversight
2,400
Employees — Strategic HR Oversight
35+
Locations — National Labor & ER Strategy
Global
US COE Lead — International High Luxury Enterprise · Reported to Rome HQ

How We Engage

Project-Based

Focused work on a specific challenge or initiative, start to finish.

Fractional Leadership

Senior people strategy leadership on a part-time basis — embedded in your organization, owning the function alongside you, without the full-time executive cost.

Retained Advisory

Ongoing strategic partnership with a dedicated advisor in your corner.

Sized for 5 to 5,000 employees  ·  Scaled to fit your complexity and budget

We build the heart
of the modern enterprise.

After more than 20 years leading people strategy within the highest levels of enterprise — from $2B+ national operations to a global luxury brand reporting to Rome — Anita Watkins kept seeing the same thing: the organizations that needed great people strategy the most were the ones least able to access it. Small businesses navigating growth. Nonprofits doing critical work on impossible budgets. Mid-market companies caught between startup informality and enterprise complexity. WSP was founded to close that gap.

For Anita, the nonprofit piece is personal. As an active board leader at two nonprofit organizations, she has sat on both sides of the table — as the strategic advisor and as a governance leader navigating the exact resource constraints and mission pressures her clients face every day.

"A modern business is not a machine to be programmed, but an organism to be cultivated."

The Architect

Anita Watkins

  • Enterprise Scale: National COE HR leadership within a $2B+ enterprise — Labor & Associate Relations strategy spanning 35+ locations across the full US footprint, with multi-jurisdictional employment law expertise.
  • Flagship Depth: Direct HR strategic oversight for 2,400 employees across a $600M+ flagship portfolio, including multi-union labor relations and full talent lifecycle management.
  • Global Fluency: US COE Lead for OD & Change Management at an international high luxury enterprise — serving as the organizational bridge for North American markets, reporting directly to the Global Head of OD in Rome, Italy.
  • C-Suite Advisor & Business Driver: Trusted HRBP to CTO, CFO, and CSO/EVP of Stores — fluent in the priorities and language of every seat at the leadership table. Also a business driver in her own right, with direct P&L ownership of a $110M operation across five locations and 300+ employees.
  • Proven ROI: +12% goal achievement · +6% associate performance · +3-pt YOY customer satisfaction · 6–15pt engagement improvement over 8 consecutive quarters.
  • Board Service: Vice Chair, Stanfield Desrosiers Foundation (economic inclusion, NYC real estate governance) · Board of Directors, Girls Inc. of Chicago.
  • Executive Education: McKinsey VP Executive Leadership Program · UC Berkeley · Cornell · SUNY Levin Institute Entrepreneurship Program.

The WSP Framework

The Heart of Modern Enterprise: The WSP 5 Pillars of Enterprise Evolution™ — showing The Systems (Strategic HR Transformation, Agile Organizational Development, Business Operations), Strategic Pulse with client ROI results, and The People (Leadership Architecture, Culture Scaling), with urgency of evolution data from LinkedIn, WEF, and PwC.

The WSP 5 Pillars of Enterprise Evolution™ — our proprietary framework for building organizations where strategy actually lands.

Transformative
work, human
at every level.

From strategic HR transformation to culture scaling, WSP's services are built for organizations navigating real complexity — with lean teams, high stakes, and a leader who needs a trusted partner, not a vendor.

Deep familiarity with NYC and NYS employment and labor law — including Fair Workweek, Pay Transparency, Earned Safe and Sick Time, and the NYC Human Rights Law — for organizations operating in one of the most regulated labor markets in the country.

Strategic HR Transformation

Transitioning HR from a cost center to a value creator. Navigating digital transformation, operational efficiency, and complex workforce strategies.

Workforce Planning Change Management Tech Integration

Leadership Architecture

Developing the emotional intelligence and human muscle required for modern business command. Talent development and performance management at scale.

Talent Development Succession Planning Performance Mgmt

Organizational Development

Building agile structures for a future-forward enterprise. Structure analysis and succession planning for organizations navigating complex change — including cross-border and global stakeholder environments.

Structure Analysis Agile Design Global Stakeholders

Culture Scaling

Preserving the "heart" of your company during rapid global growth. Equity, inclusivity, and employee engagement as strategic infrastructure.

Equity + Inclusion Employee Engagement Culture Design

Business Operations

Luxury retail and business operations expertise that moves your enterprise forward. Labor relations, negotiations, and client acquisition built on trust.

Labor Relations Client Acquisition Retail Operations

Boardroom Advisory

High-level, ongoing strategic partnership for C-Suite leaders. Subject-matter expertise on labor relations, DEI council leadership, and aligning national workforce strategies with profitability plans.

C-Suite Advisory DEI Leadership Retainer Model

Nonprofit People Strategy

Purpose-built HR strategy for mission-driven organizations navigating the intersection of lean budgets, high service demand, and the need to retain passionate, mission-aligned talent. We bring enterprise discipline to nonprofit scale.

Fractional HR Leadership Mission Alignment Governance & Compliance

The WSP Difference

Where most HR consultancies stop,
WSP goes further.

High-Risk & Complex Employee Relations

Sensitive, high-exposure situations handled with precision, discretion, and the experience to know what's at stake.

Labor Contracts & Union Negotiations

Multi-union experience and negotiation strategy at the enterprise level — brought to organizations of every size.

C-Suite Advisory & Business Partnership

Strategic HRBP to CTO, CFO, and CSO/EVP of Stores — fluent in the priorities, pressures, and language of every seat at the leadership table.

Business Operations & P&L Ownership

Direct oversight of a $110M business across five locations and 300+ employees. Not HR adjacent to business leadership. Actually in it.

HR expertise built from the inside out — as a strategic partner to the C-suite and a business driver in her own right. Anita doesn't just understand your challenges. She has lived them.

The 2026 Workforce Paradox

The 2026 Workforce Paradox: Strategic Alignment in a Data-Driven Era — showing $1 trillion annual productivity loss from turnover and disengagement, 31% U.S. employee engagement at an 11-year low, 39% core skill evolution by 2030, and a strategic roadmap for sustainable growth including skills-based infrastructure and human-centric AI governance.

Sources: Gallup State of the Global Workplace 2026 · WEF Future of Jobs Report 2025 · PwC Global AI Jobs Barometer 2025 · LinkedIn Work Change Report

Committed to impact
beyond the enterprise.

Anita's conviction that strategy must serve people extends beyond her client work. Her board service reflects the same values that define WSP — equity, governance, and the belief that strong organizations lift whole communities.

Founding Board Member · Vice Chair

Stanfield Desrosiers Foundation

2022 — Present

New York-based nonprofit advancing economic inclusion. Co-led enterprise governance strategy creation and oversaw end-to-end legal due diligence for the foundation's first major NYC commercial real estate acquisition.

Economic Inclusion Governance Strategy Real Estate Oversight

Board of Directors

Girls Inc. of Chicago

2023 — Present

National nonprofit inspiring girls to be strong, smart, and bold. Contributing strategic leadership and people-centered governance to advance programming that builds confidence and opportunity for young women.

Youth Development Strategic Leadership DEI & Equity
For Mission-Driven Organizations

Nonprofits are being squeezed from every direction.
Your people strategy shouldn't add to the pressure.

The current nonprofit landscape is one of the most challenging in recent memory. WSP was built to help mission-driven organizations navigate it — with the same strategic rigor we bring to enterprise clients, at a scale and cost structure designed for yours.

73%
Surge in Service Demand
Nonprofits are serving more people, with greater need — while resources remain flat or shrink.
National Council of Nonprofits & Urban Institute, 2025 — directional
81%
Face Higher Operating Costs
Average 15% increase in rent, utilities, and essential supplies compressing already thin margins.
National Council of Nonprofits, 2025 — directional
43.3%
Overall Donor Retention
New donor retention falls below 25% — creating a funding gap that strains every operational decision.
AFP Fundraising Effectiveness Project, Q4 2025

Navigating the 2026 Nonprofit Vise

Navigating the 2026 Nonprofit Vise: From Economic Pressure to Strategic Resilience — showing the economic squeeze (73% surge in service demand, 81% higher operating costs, 33% government funding disruptions), funding and retention crisis (43.3% overall donor retention, first-time donor retention below 25%), and a strategic roadmap for growth.

Sources: AFP Fundraising Effectiveness Project Q4 2025 · Urban Institute 2025 · National Council of Nonprofits 2025

The WSP Response

Enterprise strategy.
Mission-scale delivery.

Nonprofit leaders are often managing the complexity of a mid-size enterprise — without the budget, staff depth, or HR infrastructure to match it. You need a strategic partner who understands both the boardroom and the community room.

Anita Watkins brings executive-level people strategy — the same depth she's applied to multi-hundred-million-dollar operations — sized and priced for organizations where every dollar must serve the mission.

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Fractional HR Leadership

Senior HR expertise on a part-time or project basis — giving your organization C-suite-caliber people strategy without a full-time executive cost. Ideal for organizations scaling programs or navigating leadership transitions.

Culture & Compliance Infrastructure

Building the HR foundations that protect your organization and your people — policy frameworks, governance structures, employee relations protocols, and compliance systems designed for mission-driven environments.

Talent & Engagement Strategy

Attracting and retaining mission-aligned talent in a competitive market. Workforce planning, total rewards design, and engagement strategies built for organizations where purpose is the most powerful retention tool you have.

Board & Leadership Alignment

Strengthening the relationship between executive leadership and the board — governance strategy, succession planning, and leadership development that keeps your organization stable through transition and growth.

Sources: AFP Fundraising Effectiveness Project Q4 2025 · National Council of Nonprofits 2025 · Urban Institute 2025. Service demand and operating cost figures are directional based on sector research.

The Execution Gap

"Leaders are seeing that strategy execution is failing. Whether the data is accurate and the number is 60% or 70% doesn't matter — the pattern is real."

— Anita Watkins, Principal, Watkins Strategic Partners

In a race to be more global and digital, organizations have forgotten how to be human. At Watkins Strategic Partners, we close that gap — with strategy that sees both the data and the heartbeat behind it.

Ready to build the heart of your organization?
Let's start with a conversation.

Whether you're a growing business, a mid-market enterprise, or a nonprofit navigating today's economic vise — if your people strategy needs a partner, the conversation starts here.

Not Sure Where to Start?

Schedule a complimentary 30-minute strategy call — no commitment, no pressure. Just clarity on where your organization stands and where WSP can help.

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Phone Available upon inquiry
Based In New York, NY · Serving Organizations Nationally & Globally
Response Time We respond to all inquiries within 48 business hours.
Board Service Stanfield Desrosiers Foundation (Vice Chair) · Girls Inc. of Chicago